Archive for April, 2014

What Will You Take Home With You Tonight?

April 30th, 2014

When you pack up your bag and grab your keys for the trek homeward this evening;
What else will you take home?
Will you take home a thought that makes you feel productive, appreciated and accomplished?
Will you take home the politics, the nonsense and “BS”?
Will you take home a lesson that will empower you for a better […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

32 oz. Transparent Sport Bottle with Tethered Lid – TB32T

April 30th, 2014

32ozTransparentBottleWe all know that drinking water and staying hydrated are important to your health. You can help people stay hydrated and advertise at the same time, with customized water bottles with your company logo imprinted on the side. Ships assembled. Hand wash only. Do not microwave. Molded from PETE (polyethylene terephthalate) Recycle Code 1 PETE is BPA-free.

32 oz. Transparent Sport Bottle with Tethered Lid – TB32T

Specifications: Ships assembled. Hand wash only. Do not microwave. Molded from PETE (polyethylene terephthalate) Recycle Code 1 PETE is BPA-free.

Size: 3 1/4″ diameter x 9 1/4″ tall

Imprint Area: 5 1/2″H x 4″W / side or 5 1/2″H x 9 1/2″W Wrap with 3/4″ gap (Multi-Color one-sided only)

Bottle Color: Clear, Smoke, Transparent Blue, Transparent Green, Transparent Red

Lid Color: Black, Gray, Green, Natural, Orange, Red, Royal Blue, Violet, White

Imprint Color: Black, White, Yellow, Athletic Gold, Orange, Red, Maroon, Pink, Cool Gray, Violet, Blue, Navy Blue, Process Blue, Teal, Green, Dark Green, Brown, Silver or Gold

Setup Charge: $50.00*

Layout and Design: $50.00*

Shipping Weight: 10 lbs/40 bottles

Price Includes:

1 Color Imprint**

1 Imprint Locations**

Digital Proof

FOB Gardner

Shipping Additional


 

 

 

 

 

32ozTransparentBottle

(Price Per Piece)

1000 2400 5000 6120
$2.04 $1.99 $1.55 $1.45
Terms: 100% Prepay. Most printed items are printed per “Standard Trade Practice”, meaning 10% over/under and billed accordingly.
*This quote accounts for a half hour design time. Additional design time will be billed at our Standard Hourly Rate of $100/hr.
**For additional imprint color(s) add $.30/color plus an additional $50.00 setup charge/color.
NOTE: Prices are subject to change.

Don’t Ever Coach A Sales Rep This Way!

April 30th, 2014

Sometimes we forget about that crazy thing called “a salesperson’s ego” and how difficult it is for them to make themselves vulnerable enough to ask for help.
So when a sales rep goes to their manager and needs a little coaching . . .
1) Please don’t launch into a lecture about what they should have done. […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

Be Brief Or Be Gone!

April 28th, 2014

The BBC released a report back in 2010 where they found the average attention span of the human race had dropped to an astounding 9 seconds.
Does that shock you?
More importantly . . . how do you work with that?
Do you ramble on for long periods of time without coming up for air?
Unfortunately “long periods of […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

When is it appropriate to use my company name in title tags on my website?

April 28th, 2014

Should my company name be in all my title tags?Website code can seem mystifying if you don’t know what you’re looking at. Today we answer a question from one of our longtime clients who wanted to know more about title tags, and when to use his company name in those title tags. Our client received an email from someone attempting to get business from non-web-savvy people, so he wanted to check with us to get the real scoop.

Question: Some people say that the name of my company should only appear in the title tags for the Homepage, About Us, and Contact Us pages. However, my website features my company’s name in the title tags on all of my pages. Am I wrong? Should I remove my company name from most of my website’s pages?

Answer: Having the firm name in the title tags gives your site ownership of those pages, and also adds those keywords to the searches. The suggestion of removing your company’s name from the title can only hurt you as it disassociates your company with the pages from within the title. For every person that says company names should be removed, I can show you other people who say it should definitely be in there.

As we mentioned above, we recommend putting your company’s name at the end of your title tag. If you use a unique page title that accurately sums up the topic of the page, putting it at the beginning of the title tag will mean that it is more important than the company name. That is what you want. This strategy allows you to take advantage of the terms within your company name.

You can read more about the title tag here. The advice from Moz.com is that the optimal formatting is “Primary Keyword – Secondary Keyword | Brand Name”, with a secondary option of “Brand Name | Primary Keyword and Secondary Keyword”. Since Google only looks at the first 70 characters of a title tag, the first option is going to work in your favor more so than the second option.

Another option is to get rid of your company name and use those 70 characters to fit as much description as possible into your title tag. Keep in mind, if your company name contains relevant terms, people may be searching for those terms without knowing the name of your company. So all in all, we recommend keeping the company name in the title tags, albeit at the end.

 

The Parable Of The 3 Gold Rocks

April 27th, 2014

Once upon a time, in a sales cubicle far, far away, a Sales Manager put forth the proclamation that the contents of two buckets be combined.
In one bucket, there were three, big golden rocks that were said to hold the secret to sales rock stardom!
In the other bucket . . . golden sand that wasn’t […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

This Week In The Sales Playbook Communities

April 26th, 2014

Here are a few of the things you may have missed this week in our Sales Playbook communities.
On Facebook
Do you commute to an office or do you work from home? Which one do you prefer and why?
When it comes to your compensation . . . Do you prefer salary plus commission or straight commission?Why?
From what […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

My Issue With Some Bag Carrying Sales Managers

April 25th, 2014

I’m a firm believer that everyone in an organization needs to be as Tom Peters has said “Close to the customer”
I’m a firm believer that the higher up one progresses in an organization, the more removed they can become from the “street level” because they’re hovering somewhere around 30,000 feet.
With this in mind . . […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

Anyone Up For Some “Mixed Martial Arts” Selling?

April 24th, 2014

There are some who swear by the tried and true selling methods. Having sold for 31 years, I understand because I was taught that way.
There are others who feel that things like LinkedIn, Twitter, email etc is where the eyeballs have shifted to and then there’s people like me, who feel that it’s ALL good […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

How To Annoy A Group Via “Reply All”

April 23rd, 2014

There’s a productivity killer lurking in the inboxes of the world today and its about time we stopped the insanity!
I’m talking about the senseless killing of minutes.
The heartless ravaging of nerves and . . .
The brutal slaying of common sense when you find yourself in
A Reply All Insanity Fest!
I bear the scars of many a […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

2 Simple Questions About Your SmartPhone

April 23rd, 2014

According to Kleiner Perkins Caufield & Byers’s annual Internet Trends report, the average person checks their smartphone 150 times each day!
That made me wonder . . .
1) How many times a day do you check your smartphone? Do you even know?
2) How many of those smartphone visits are truly necessary and not some self inflicted […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

A Deceptive Post About Cold Calling

April 22nd, 2014

I just tricked you which is why I decided to call this post “A DECEPTIVE Post About Cold Calling”
Guilty as charged but there’s a method behind my madness.
Any time, I put up a post that has anything to do with Cold Calling, I can expect double the amount of visits to my website that day […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

4.3 Billion Reasons Why “Social” Is So Important

April 21st, 2014

According to a recent report from Radicati Group, there are currently 2.7 billion social networking accounts worldwide and. . .
That number is expected to jump to 4.3 billion worldwide by the end of 2016.
Social Networking isn’t some temporary trend folks . . . its here to stay and its growing quite rapidly!
Surely there must be someone, […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

Five Steps to Clearer Communication

April 21st, 2014

communicationCommunication can be the key factor in both business and personal relationships that leads to success. When you can communicate efficiently, you can get a lot more accomplished. On the other hand, poor communication leads to mistakes, assumptions and frustration. From a business standpoint, prioritizing excellent communication seems like a no-brainer. Here are some tips for improving communication, whether it’s face-to-face, over the phone, or (our favorite) in writing online!

5. Don’t be afraid to ask questions. Completing a project is easiest when you have all of the details you need. Identifying your process ahead of time can help you think of the right questions to ask. For example, it’s difficult to predict the shipping cost of something if you don’t know how much the package will weigh. Do your homework and get all your answers before you get hung up on minor details.

4. Avoid using pronouns whenever possible. Deciphering sentences full of vague pronouns can be confusing, especially for people who work on many different projects at once. “Did she call about that stuff yet?” is nowhere near as helpful as “Did Susie from ClientCorp call about her mug order yet?” Whether you’re speaking to your superiors or to people you manage, providing all possible details is most likely going to result in efficient teamwork and successful completion of the project.

3. Use physical descriptions rather than situational descriptions. Imagine you’re looking for a specific folder that you just had in your hands. Do you think it would be more helpful for you to ask “Has anyone seen the folder I just had?” or to ask “Has anyone seen the green folder labelled ‘client archive’? I just had it a second ago.”?

2. Less is more. A simple bulleted list can be significantly more helpful than a block of text describing the same items.

  • Easy to read and draws the eye
  • Succinct
  • Doesn’t blend all the information together

Be careful though; if your bullet points are too long, you may want to split your message into several parts and deliver it piece by piece. Otherwise you risk overwhelming the recipient.

1. Think before you speak (or press enter). The entire world is at your fingertips today. Think about that for a second. That’s crazy! We are living in a time period unlike any before. With just one mistweet, less than 140 characters of text, you can bring your entire brand crashing down around you. It is more important than ever before to communicate properly and get your true message across.

Here at inConcert Web Solutions, communication is one of our specialties. We offer a wide range of services to help you communicate professionally, including but not limited to content writing and graphic design. If you need a little less conversation and a little more action please, let us help you out! Contact us today.

8 Ways To Disconnect With A Sales Rep

April 20th, 2014

If you lead a team of sales reps, I want to remind you that it isn’t easy for most sales reps to ask someone else for help.
Quite frankly, they suck at it.
That isn’t a bitch slap to the sales profession, it’s just the way we’re wired.
Call it “ego” or some other word I’d reference if […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).