Archive for September, 2017

LinkedIn Is Like Introducing Yourself To A Stranger And Then Staring At Them

September 30th, 2017

Could you imagine, introducing yourself to a stranger and then staring at them? In your defense, you wouldn’t be staring at them to be weird, you’re just thinking that the “hello” would be enough. Enough for what? Enough for them to carry the conversation and hopefully; Enough for them to say “Holy sh*t you sell widgets, […]


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Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

The Key To A BETTER Sales Kick-Off Meeting

September 29th, 2017

We’re rapidly approaching the time of year when sales teams get together for their sales kick-off meetings. Here are a few quick thoughts to help you plan a sales kick-off that kicks ass! Talk About Sh*t That Matters To Your Team How do you know what matters to them? How about asking them. I know, […]


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Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

How To Stand Out On LinkedIn Without Spending Lots Of Time (Or Money)

September 29th, 2017

Here are 6 super easy (and no cost) ways for you to stand out on LinkedIn. As a bonus, they don’t require you to spend massive amounts of time in order to accomplish them! Do This And You Stand Out From “Hello”: Send an actual note instead of the impersonal LinkedIn invitation template! Based on my own […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

This Email Gets A Really High Response and Will Make You An Instant Hit On LinkedIn

September 28th, 2017

It’s really important that your network,  sees you as valuable. When people see you as valuable, they continue to open your emails, they will respond to you, share your content, refer you and; BUY From YOU! There’s a really simple email, that I’ve been sending for about 7 years now. Pretty much every time I send it, […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

Thank God I Had A “Plan B”

September 28th, 2017

9 years ago I decided to do something that took me way outside my comfort zone! I decided to actually start utilizing LinkedIn. This was after I had quit the site because I didn’t see the point. But then I decided to return because I wanted to write a book and thought it might help but; I […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

How To Get A Much BETTER Response Rate From Your Social Network

September 26th, 2017

One of the biggest complaints I hear about social networking efforts is a lack of response. And I know you’re thinking “Don’t they call it a “SOCIAL Network”? As crazy as that is, there’s a way to dramatically increase your response rates via your social network. Before I get to the main technique I want to […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

The Warm Email Template That Generates 3 Appointments Each Week (And Endless Referrals)

September 25th, 2017

For 7 years now, I’ve been using a really simple email template that has consistently generated a minimum of 3 extra phone appointments each week. Before I give you the link to download it for FREE, it’s important to know how to use it. as well as the hidden benefits you’re going to get. As far […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

Why LinkedIn vs Cold Calling Is The WRONG Question

September 24th, 2017

For several years now, I’ve witnessed an absolutely useless debate pitting the cold call vs LinkedIn or cold calling vs “social selling”. In this week’s episode we explore why this is the absolutely WRONG question to be asking and why you might want to seriously consider BOTH. Download this episode (right click and save) How […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

10 LinkedIn Templates To Help You ROCK Your Network!

September 22nd, 2017

You’ve connected on LinkedIn . . . Now what? What do you say and when should you say it? Oh, and for the gold star, how do you nurture that “connection” into a full fledged client? The short answer is that you need to create a communication plan; Right from the word “Hello” I have […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

Two Things To Do (Immediately) Once You Connect With Someone On LinkedIn

September 22nd, 2017

Barring any “Buy from me” messages on LinkedIn, what typically happens after you accept someone’s invitation to connect? Nothing, right? Well that’s just silly! Why invite someone to connect and never say a word to them? “But Paul, I don’t know what to say!” How about “Thank you” as in . . . “Thank you […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

Two Things To Do (Immediately) Once You Connect With Someone On LinkedIn

September 22nd, 2017

Barring any “Buy from me” messages on LinkedIn, what typically happens after you accept someone’s invitation to connect? Nothing, right? Well that’s just silly! Why invite someone to connect and never say a word to them? “But Paul, I don’t know what to say!” How about “Thank you” as in . . . “Thank you […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

The Worst Thing You Can Do After Connecting On LinkedIn (This Might Surprise You)

September 21st, 2017

You’d probably think that the worst thing you can do after connecting on LinkedIn is launching into a pitch, right? There’s actually something more dangerous and actually more prevalent; Connecting and then doing nothing! And that, ladies and gentlemen is what the vast majority of people do on LinkedIn; Connect and then focus their time […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

The Worst Thing You Can Do After Connecting On LinkedIn (This Might Surprise You)

September 21st, 2017

You’d probably think that the worst thing you can do after connecting on LinkedIn is launching into a pitch, right? There’s actually something more dangerous and actually more prevalent; Connecting and then doing nothing! And that, ladies and gentlemen is what the vast majority of people do on LinkedIn; Connect and then focus their time […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

How To Generate MORE Leads Via LinkedIn (Without Spending A Ton Of Time)

September 21st, 2017

What do you do once you connect with someone on LinkedIn? There are two radical extremes when it comes to LinkedIn and quite frankly, they both suck! Either you do absolutely nothing (and hope somehow, the world will beat a path to your door) or; You launch, immediately into a sales pitch and piss off […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).

How To Generate MORE Leads Via LinkedIn (Without Spending A Ton Of Time)

September 21st, 2017

What do you do once you connect with someone on LinkedIn? There are two radical extremes when it comes to LinkedIn and quite frankly, they both suck! Either you do absolutely nothing (and hope somehow, the world will beat a path to your door) or; You launch, immediately into a sales pitch and piss off […]


Go to Sales Playbook
Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).