Can Music Activate Peak Performance States For Sales Reps?

January 4th, 2019 by Paul Castain Leave a reply »

There was this EPIC scene in Apocalypse Now where the First Air Cavalry went into battle. One of the gun ships blasted “Ride Of The Valkyries” by Wagner. The purpose of blasting that song…

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Paul Castain is the Vice President of Sales Development for Consolidated Graphics where he oversees the training and development of 700 sales Jedis.

Prior to working for Consolidated Graphics. Paul was the Director Of Corporate Solutions Sales for Dale Carnegie & Associates and the owner of two successful businesses.

Over the last 27 years, Paul has trained and mentored over 3,000 sales professionals, written sales training content for several Fortune 500 companies and is the author of Castain’s Sales Playbook (which just won a Sales Pop award for best sales website).


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